Natasha Jen's critique of “Design Thinking”
Designer Natasha Jen publicly criticized the corporate version of Design Thinking, arguing that its formulaic steps skip the deep research and rigorous iteration real design work needs.
A prominent example of a glorified procedure is the corporate co-option of “Design Thinking.” … This led to a significant backlash, exemplified by designer Natasha Jen's influential critique, where she argued that this formulaic approach often bypasses the deep research, critical thinking, and rigorous iteration that constitute genuine design thinking, thus becoming a superficial performance of innovation rather than the practice itself.
More information
Related in Community
Entries this one is tied to through the book.
Examples
- Center for Health Design · discussed together in section 134
- European Union's Professional Qualifications Directive (2005/36/EC) · discussed together in section 134
- Kigumi · discussed together in section 134
- Sense-Making Methodology (Brenda Dervin) · discussed together in section 134
Methods
- Sense-Making Methodology (Brenda Dervin) · discussed together in section 134
In the framework
- Glorified · variable
- Procedures Component
- Pseudo-Design · element
In the book
- Chapter 13, section 134 · Variables
Mentioned in
Examples