Jugaad

Four people sitting in a modified motorized cart with a blue canopy, beside a tall bundle of reeds, in faded colors.
P. Sainath / People's Archive of Rural India
Jugaad, India's frugal innovation practice, such as a farmer modifying a motorcycle into a low-cost transport vehicle, is an example of commensalism and Proto-Design occurring outside the formal design discipline.
The practice of "Jugaad," or frugal innovation, in India provides a compelling example of commensalism and an act of Proto-Design—a creative act containing design intelligence that operates outside the formal, autopoietic network of the modern design discipline. A farmer or small entrepreneur [+] might ingeniously modify a standard motorcycle or scooter, adding a custom-built chassis to create a low-cost transport vehicle. They benefit significantly by creating a new, functional product tailored to their specific needs, using the motorcycle's engine as the power source. The original motorcycle manufacturer, the other party involved, [=] is largely unaffected by this post-purchase modification of a single unit.

Related in Community

Entries this one is tied to through the book.

Examples

In the framework

  • Commensalism · relation
  • Proto-Design · element
  • Procedures Component

In the book

  • Chapter 7, section 077 · Commensalism [+,=]

Mentioned in

Examples