Designing Design
- Author
- Kenya Hara
- Year
- 2007

Kenya Hara's Lars Müller Publishers book explores emptiness as a design value rooted in Japanese aesthetic and philosophical tradition, illustrated through his own work including the Nagano 1998 Winter Olympics ceremony programmes. It sets out his view that understanding something means making the familiar unknown again.
Kenya Hara's meditation on emptiness as a design value, drawn from Japanese aesthetics and his work shaping MUJI's identity. It lives where two SDF facets meet — the semiotic-communicational (how form carries meaning) and the epistemic-ontological (the worldview underneath the work).
Published by Lars Müller Publishers, Designing Design explores themes including the aesthetics of invisibility, the significance of sensory experience, and the cultural implications of design in contemporary Japanese society. Hara emphasises the importance of emptiness in Japanese visual and philosophical tradition and its application to design, illustrated through his own work, including the opening and closing ceremony programmes he designed for the 1998 Nagano Winter Olympic Games. He states his design philosophy as: taking something we think we already know and making it unknown again deepens our understanding of it.
Where to find it
In the framework
- Semiotic-Communicational · facet
- Epistemic-Ontological · facet
Books and references